Monday, February 13, 2012

War Horse To Be Screened Exclusively at SM Cinema

SM Cinema, the country’s biggest film exhibitor, in partnership with Walt Disney Studios Motion Pictures Philippines, a leading film distribution company, will hold the exclusive screening of War Horse starting February 29, 2012. War Horse is a drama that follows the friendship between a young man and a horse set against the backdrop of World War I. The film is directed by Steven Spielberg and stars Jeremy Irvine, Peter Mullan and Emily Watson.

War Horse opens at selected SM Cinema branches on February 29, 2012. These SM Cinema branches include North EDSA, Megamall, Mall of Asia, Marikina, Fairview, Cebu, Iloilo and Olongapo.

War Horse Movie Promo

SM Cinema started selling tickets for War Horse on February 10, 2012. Movie-goers get 50% discount on movie ticket when they buy ticket from February 10 to 20 for screenings from 10:00 A.M. to 2:00 P.M. on the first week of showing.

About War Horse

War Horse tells the story of a young man named Albert (Jeremy Irvine) and a horse called Joey. This epic adventure film chronicles the exploits of Albert and Joey after they are separated by war.

The story begins when an English farming family buys a horse despite not having enough money to pay for it. For the couples Ted (Peter Mullan) and Rosie Narracott (Emily Watson) the horse is nothing but a loss. But their young son Albert is resolute in his decision to tame and train the horse. Albert and Joey become friends, but when the war breaks out the two are separated. Joey is sold and becomes a mount of a British Cavalry officer. The film follows the horse’s adventures and his feats to touch the lives of the people he meets including German soldiers, British cavalry and a French farmer and his granddaughter.

The film is based on the novel by Michael Morpurgo. The screenplay is by Lee Hall and Richard Curtis. The film is produced by Steven Spielberg and Kathleen Kennedy. The executive producers are Frank Marshall and Revel Guest.

War Horse has received various nominations in the 84th Academy Awards including Best Picture, Best Art Direction, Best Cinematography, Best Original Score, Best Sound Editing and Best Sound Mixing. The film is also nominated in the 69th Golden Globe Awards for Best Motion Picture (Drama) and Best Original Score. War Horse also garnered several nominations in the 65th British Academy Film Awards for Best Film Music, Best Cinematography, Best Production Design, Best Sound and Best Special Visual Effects.

The film is released by Dream Works Studios and distributed in the country by Walt Disney Studios Motion Pictures Philippines. It is rated G by the Movie and Television Review and Classification Board (MTRCB).

SM Cinema Olongapo: Beyond Entertainment


SM Cinema’s commitment to its movie-going customers is established by their understanding of the cinema business. With the advent of cutting-edge technology, SM Cinema elevates movie experience through its Digital Theaters.
SM Cinema’s latest branch – SM Cinema Olongapo – launches with three (3) digital theaters which can show both 2D and 3D movies. With a total of 769 seating capacity, all theaters are equipped with state-of-the-art facility. The theaters boast of cozy all-fabric seats and giant movie screens for high-definition and crystal-clear imagery.

SM Cinema Olongapo opens this February 10, 2012 with a line-up of exciting films. Blockbuster movies The Vow, Safe House and Journey 2: The Mysterious Island in 3D will be screened on its opening week. Free SM Cinema eco bags or SM Cinema ballers will be given to the first 1,000 customers who will be watching the movies with us on the opening day. And from February 10 to 12, SM Cinema Olongapo patrons get to have their pictures taken with our on-site photo souvenir booth —free of charge.
Come and watch at SM Cinema Olongapo and experience the difference!

Leader in the Digital Era

SM Digital Theater - the FIRST TRUE digital cinema in the Philippines - opened its doors to the public in 2007 at The Block SM City North EDSA with Beowulf 3D as its first movie shown. Since then, SM Digital Theater opened up opportunities for 3D cinema and featured some of the biggest 3D movies like Up, A Christmas Carol, Cloudy with a Chance of Meatballs, Avatar, Clash of the Titans, Shrek Forever After, Despicable Me and Megamind among others, giving patrons a whole new experience to movie watching. Last year, patrons were delighted to have experienced 3D technology with movies such as Transformers 3: Dark of the Moon, Harry Potter and the Deathly Hallows Part 2, Kung Fu Panda: The Kaboom of Doom, Thor, Pirates of the Caribbean: On Stranger Tides, Captain America: The First Avenger, Green Lantern, Cars 2, Happy Feet 2 and others.

SM Digital Theater shows its flexibility by also showing 2D Hollywood movies like Transformers: Revenge Of The Fallen, Harry Potter and the Half Blood Prince, G.I. Joe, Wolfman, Inception, Twilight Saga: Breaking Dawn Part 1, X-Men First Class, Fast 5, Missio: Impossible - Ghost Protocol, among others. The noticeable difference between the movies shown in the digital theater and the standard 35mm is the unparalleled clarity of image display the former delivers.

SM Digital Theater took a giant leap ahead of the digital pack when it became the first cinema to bring in the cutting-edge motion effect seat simulators in 2009. SM Digital Theater is the only theater to offer seats that move with every action-packed movie scene. With this innovation, SM Digital Theater adds a whole new dimension to the cinematic experience.

Since its first branch at The Block, SM City North EDSA, SM Digital Theater has rapidly grown with the birth of 38 more branches nationwide. SM Digital Theater continues to stamp its place as the leader in digital technology by bringing this cutting-edge cinematic experience to Filipinos. SM Cinema is proud to announce that by April 2012, it will have all its theaters 100% digital.


SM CINEMOBILE


Ten years ago, cellular phones could do little more than send and receive SMS and voice calls. We marveled at innovations such as picture messages and polyphonic ringtones. When colored LCD screens entered our world, it revolutionized what mobile phones can do, instantly becoming our entertainment and business centers right at the palm of our hands.  Today, SM Cinema, in partnership with E-Commerce and Mobile Group Inc., brings you a state-of-the-art ticketing service that will revolutionize the cinema industry.

Cinemobile expands mobile phone-entertainment experience by taking your mobile phone’s capability to the next level. SM Cinema is the only cinema that delivers your movie ticket straight to your mobile phone anytime, anywhere. Introduced in November 2010, Cinemobile allows you to scan an e-ticket message sent to your phone via SMS. It reads the unique BCode (short for bar code) and prints your ticket instantly. What’s amazing about Cinemobile is that it utilizes alpha numeric codes on an SMS platform allowing any mobile phone to enjoy this feature. With these, Cinemobile paves the way for the ultimate cinematic convenience.


SNACKTIME

“Always something to look forward to” – this is what we aim for at Snacktime.

With our goal to service more customers, Snacktime has geared towards extending our business not only to movie-goers but also to anyone who simply wants to have snacks.

Snacktime is known for the variety of snacks it serves.  Apart from caffeinated beverages like the popular Caramel Machiatto, Snacktime also offers 100g Beef Burger for regular cinema patrons and 200g Angus Beef Burger for IMAX movie-goers. Snacktime’s gourmet burgers are guaranteed fresh, having been exclusively produced by a leading food manufacturer, PUREFOODS.

Snacktime also offers patrons refreshing Coca-Cola products with every purchase of a combo meal. Apart from the usual movie house staple, the classic popcorn which we offer in an assortment of flavors, Coca-Cola beverages are also best enjoyed with Mister Donut baked treats. Mentos, Fruitella and Chupa Chups are also part of Snacktime’s roster of yummy offerings.

On top of these, you may also purchase premium collectible merchandises from your favorite movies at Snacktime. Truly, at Snacktime, there is always something to look forward to!